Privacy Policy

At Lightfrsell, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we (“Lightfrsell,” “we,” “us,” or “our”) collect, use, share, and process your information.

Collection and Use of Personal Data

Personal data refers to any information that can be used directly or indirectly to identify you. This may also include anonymous data that, when linked with other information, could be used to recognize you. However, personal data does not include fully anonymized or aggregated data that cannot be linked back to you.

Ensuring Security and Protection

We adhere to principles of legality, transparency, and data minimization, ensuring that we collect and process only what is necessary. Technical and administrative measures are in place to protect your information. We use personal data for identity verification, fraud prevention, and to enhance security, ensuring our products and services remain safe for all users.

Types of Personal Data We Collect

1. Data You Provide:

We collect personal data when you interact with Lightfrsell, such as creating an account, contacting customer support, or making a purchase. This includes:

• Contact details (e.g., name, email, shipping address)
• Payment information (e.g., credit or debit card details)
• Account authentication details

2. Data About Your Usage:

When you browse our website, we may collect:

• Device information (e.g., type, operating system, browser)
• IP address and location (if permitted)
• Browsing behavior, diagnostics, and engagement with our services

How We Use Your Personal Data

We use personal data to:

• Provide and improve our plush toy collections and shopping experience
• Develop better services and enhance customer support
• Communicate with you about your account, purchases, and offers
• Deliver personalized marketing and promotions (with your consent)
• Ensure security and prevent fraud

Communicating with You

With your prior consent, we may send you marketing emails about new plush arrivals, promotions, and special offers. You can opt-out anytime by contacting us. We may also share relevant promotional content from select third-party partners if you agree.

Cookies and Tracking Technologies

Cookies help us improve your shopping experience by storing small bits of data on your device. These cookies:

• Personalize your experience
• Track shopping behavior to improve recommendations
• Enable secure transactions

You can manage cookie preferences through your browser settings.

Sharing of Personal Data

We only share personal data with trusted partners who help us provide better services, such as:

• Payment processors to securely handle transactions
• Logistics providers for order fulfillment and delivery
• Marketing services to improve promotions and offers

Your data will never be sold to third parties for their independent marketing purposes without your explicit consent.

Legal Compliance & Data Transfers

To comply with laws and regulations, we may disclose personal data:

• To fulfill legal obligations in different countries
• If required by government authorities or law enforcement
• To protect Lightfrsell’s rights and customers from fraudulent activity

In cases of mergers, acquisitions, or business transfers, your personal data may be transferred accordingly.

Children’s Privacy

Lightfrsell is designed for adults and does not knowingly collect data from individuals under 16. If we become aware of such data collection, we will take immediate action to delete it.

Your Rights & Control Over Data

You have the right to:

• Access, correct, or delete your personal data
• Restrict or object to data processing
• Request your data in a structured format
• File complaints with data protection authorities

For verification purposes, we may request additional details before processing your request.

Third-Party Links & Services

Our website may contain links to external websites. Lightfrsell is not responsible for the privacy practices of third parties, and we encourage you to review their policies before engaging with them.

Data Security & Retention

We implement security measures to protect your personal data against unauthorized access, modification, or loss. We retain personal data only as long as necessary for the purposes stated in this policy or as required by law.

Changes to This Policy

We may update this Privacy Policy to reflect changes in technology, business practices, or legal requirements. Continued use of our services after updates signifies acceptance of the new terms. If you disagree with any updates, you may discontinue use of our services.

Contact Us

For any questions regarding this Privacy Policy or your data rights, please reach out to us:

📧 Email: [email protected] 
📍 Address: 102 Catharine St N, Hamilton, ON L8R 1J4, Canada